All images © Felipe Petrovsky

 

 

Ron Bernthal 

 

The new building of MIS – Museu da Imagem e do Som – (Sound & Image Museum) was designed by the Portugal-based architectural firm Carvalho Arujo, and opened to the public in spring 2022.  The new museum is located in Fortaleza, a city in the northeastern Brazilian state of Ceará.  The building was constructed  within the neighborhood of Palácio da Abolição, its design establishing a form of respect for the area, not only because of its own scale, but also because of its relationship with the urban space around it. 

The location at the land’s boundary enables liberating the outer area of the urban facade, allowing the definition of a frontal square that acts somewhat like an  extended carpet that rises to define a big vertical element that establishes a continuous surface between “stage” and “screen”. 

An outer covered space marks the separation between the horizontal and the vertical elements of the building.  This option allows for the creation of a an interesting visual for the entire urban space, leaving visitors with the image of formed amphitheaters.  

Inaugurated in March,2022, the Museu da Imagem e do Som do Ceará complex opened with a special program for the first two weeks of April, 
2022. On floor +2, the exhibition “All together, let's go… Leocácio Ferreira”, curated by Rosely Nakagawa,
brings the work of the photographer from Paraíba who worked in Ceará in the 1960s and 1970s. Back in the days of analogue photography, 
Leocácio built his own panoramic camera and recorded social, sports and cultural events.  

In another space on floor -2, will be the work of visual artist Batman Zavareze. Creator of the projections shown at the end of the 
Olympics in Brazil in 2016, he will occupy the immersive room with the installation “Ontem Choveu no Futuro”, projections that expand 
to all surfaces of the room (walls and floor), immersing the public in images and sounds that seek to explore various perspectives of 
the different cultures of Ceará. The visual artist from Ceará Rafa Diniz, from Crato, also participates in this installation with 
images of his own.  Other exhibitions have followed, all relating to sound and images. 
The new environments of the Museu da Imagem e do Som do Ceará contains exhibition spaces, library (physical and digital), multipurpose 
room, auditorium, laboratories for restoration and digitization of the collection, laboratories for expansion and printing, technical
reserve, photography studios, video and sound, editing stations and immersive room with 10 projectors for multimedia installations. 

In the square, passersby and visitors can contemplate video exhibitions on an external screen and video mapping projections that will 
be carried out on the facade of the annex. The MIS-CE complex is a project by the Portuguese architect Carvalho Araújo and 
nearly about US$3,000,000 was invested in the work, resulting in a footprint of about 30,000 square-feet. 

Museum of Image and Sound (MIS)
Operation: Thursday to Sunday
Hours: from 1:00 PM to 9:00 PM. 
Admission is free